about elena London
i’m elena, the founder of elena London, and my journey into home fragrance started with one simple frustration—so many times, i’d buy a diffuser or other home fragrances product, only to find it barely filled my space or faded within days. i knew i could create something better
in november 2023, i took a leap and turned my passion for fragrance into a brand built on quality, longevity, and luxury—without the luxury price tag. every product is hand-poured by me in sussex, using only vegan, eco-friendly, and non-toxic ingredients, ensuring a safe, stylish, and long-lasting home fragrance experience
for the home lovers
elena London is for home lovers who appreciate the little luxuries—the ones who light a wax melt after a long day, spritz a room and linen spray for that just-washed freshness, or want their space to feel like an escape. whether you’re looking for a calming retreat, an uplifting energy boost, or a touch of effortless style, i create thoughtfully crafted fragrances to match your mood and home aesthetic
sustainability at heart
i believe fragrance should linger, not disappear—which is why i source only high-quality fragrance oils that truly last. sustainability is just as important to me, which is why i use recyclable packaging and am launching refill options to help reduce waste while keeping homes beautifully fragranced
why elena London?
✔ long-lasting & high-quality – no weak fragrances, just true fragrance power
✔ hand-poured with care – every diffuser, spray & melt is made by hand in small batches
✔ vegan & eco-friendly – no nasties, no toxins, just clean, conscious luxury
✔ elegant & stylish – home fragrance that’s as chic as it is functional
join me in transforming everyday spaces into luxurious sanctuaries, one fragrance at a time